While social media has risen in popularity among businesses in the last few years, the power of moving images to inform, entertain and compel audiences remains at the core of a good advertising campaign. This is where retail digital signage becomes a cost-effective tool for businesses.
Digital signage advertising can easily attract your target audience as it has become the tool of choice for advertisers and brand owners.. But apart from that, digital signage has the ability to present various marketing messages, unlike outdoor billboards or print advertisements. With digital signage advertising, you can choose which content to highlight, be it a series of images, an HD video or even Internet feeds. A properly crafted 7 to 10 second spot will provide a memorable experience for your target audience, generating more revenue than traditional print-based advertising.
Arkamai Digital provides turn-key solutions, network management, creative services and ad management service to brand owners, advertisers, venue owners and retailers.